Rockstar Media Kit, Last Hours for Half Off
Published: Thu, 03/05/20
Last Day for 1/2 off "Rock Star Media Kit in a Weekend" Coach Glue
Get 50% Off with Promo Code: 50 (Expires TODAY at Midnight EST!)
Looking for something HOT, fun and timely to teach your business coach clients? Ever noticed how all of those tight and together high profile coaches seem to have one thing in common that your clients may not? It's a ready-to-go media profile. When the news comes a' knockin', the coaches whom you work with will want everything all packed up and ready to go in a sizzling Rock Star Media Kit.
This done-for-you content package from Coach Glue can get you there so you can get your clients where they want to be. Revved up and ready for media recognition!
Step 1: Craft a Magnetic + Polished Professional Bio
Get the must-know basics on what should be included in a professional bio for the press to feast their eyes on.
Exercise: Draft a short, swipeable (and easy-to-understand) professional bio.
Exercise: Draft a longer bio using the formulas below. Create a compelling story. Longer bios can be used by podcasters and other media personnel.
Step 2: Provide a Scintillating Snapshot of Your Products and Services
Laser target your customers and learn to pull out the best parts of what you offer for the Product Showcase portion of your bio. Elaborate on your services and how your programs can benefit your audience.
Exercise: List ALL your current services + products in bullet-point format. This is a free selling opp, so don’t forget to include the names of your book(s) & podcast(s) if you're published in those areas.
Step 3: Gather and Flaunt Your Showstopping Stats
Show your audience the many ways they may benefit from associating with you - tell them you're ready to go for an in-the-near-future interview, a project, or collaboration. Build credibility and trustworthiness by sharing key stat and creds to support your reputation as an industry stand-out.
Exercise: Gather the statistics you want to flaunt in your media kit … or ask your VA to help.
Step 4: Showcase Social Proof and Media Mentions
Your media kit shows that your business is one worth writing about. In effect, you’re proving your worth, and media mentions demonstrate your growing clout in the industry. This portion of the planner pulls out key details that you’ll want to include in your Rockstar Media Kit.
Exercise: Bullet out all of your previous podcast interviews, guest blog posts, print features, summits, TV shows, radio, and even the stages you’ve spoken on.
Exercise: Create a “Media Bank” board in Trello or in a spreadsheet where you include the media’s name, logo, publication date and link for each mention.
Exercise: Reach out to past clients for updated testimonials. Choose 2-3 of your tastiest testimonials to include in your kit.
Step 5: Add in High-Quality Images
Your Rockstar Media Kit needs punch and pizzazz… get that with great graphics provided by the experts. In this step you'll learn to make the most of your images.
Exercise: Upload key assets to a filesharing service like Dropbox and then link to them within your media kit.
Step 6: Create a Killer Call to Action
Remember the ultimate goal: gain attention and land new clients. Here you'll be pulling everything together in support of your over-arching goal to land more paid work. The call to action is how this is accomplished!
Exercise: Write out some simple CTAs.
Step 7: Create Your Kit with Canva
Transform all of your detailed work into a polished presentation for the media to snap up. Canva makes it super simple and fun, and this is what you'll master in Step 7 of the Rock Star Media Kit Planner.
Exercise: Get comfy with Canva. Customize a pre-made template & then save it as a PDF. Match everything to your brand colors, fonts, logo, etc
Exercise: If you decide to outsource this task, research possible contractors and interview them.
Step 8: Set Up a Simple System to Keep Your Kit Fresh
Media kits take time and energy to complete, but they also require a commitment to keep them updated. As your brand grows and evolves, so should your media kit. Here we'll cover follow-up to keep things fresh.
Exercise: Create a recurring monthly task for your VA to track your numbers + stats on every platform you’re active on and enter them into a spreadsheet for easy access.
Exercise: Update your media kit template in Canva at least once a quarter.
Once again, this content can be yours to turn into a beautiful, sellable course, OR just offer it as an ebook for clients to work on independently. Spring is the time of year that your clients will want to be out front and center, and a media kit can get them there. Don't miss this deal on Coach Glue's Rock Star Media Kit Planner, it's over after midnight and you'll be kicking yourself if you don't grab this. Remember your coupon code, 50, at checkout.
Go here now for the win!
Thank you for reading my mails. Make it a profitable and productive week!
Dina at Wordfeeder PLR