OOPS: Links Fixed on Coach Glue Planner That's Ending
Published: Wed, 08/14/19
I had wanted to remind you that the "Map Out Your Discovery Process in a Weekend" planner offer will end after today. This is a really excellent, step by step guide that you can use to teach your clients how to move their prospects through the process of signing up for your list, booking and navigating through a discovery call, following up via email, and joining your program.
Even if you aren't ready to sell this to customers yet, it's a really amazing formula that you can put to use in your own business! So if you want to know these details, just having this done-for-you content to read and follow the steps could be a game-changer for you! If there's any company whom I trust for business-building and income-producing strategies, it's Coach Glue.
Here's exactly what's included:
Step 1: Build an Enticing Freebie to Drive Client Sign-Ups
Lead magnets are simply free information downloads that you can use to attract new sign-ups to your mailing list. Many people who would have passed by your website without a free giveaway will be tempted to grab their download from you. This is the first step in connecting with them via email. It often leads to subscribers becoming customers or clients down the line.
Exercise: Brainstorm ideas for your lead magnet which are tied-in to your paid product.
Exercise: Which formats are easiest for you to produce?
Step 2: Pre-Screen to Ensure All Your Prospects are Perfect Fits
Figure out who on your list may be best suited to having a discovery call with you that lets them and you take the next step toward working together.
Exercise: Determine your ideal client and create your pre-screening form.
Step 3: Create a Call Rubric That Puts You in the Driver’s Seat
One of the scariest parts of the initial client screening call is the possibility of that call going off the rails. We can end up talking for too long, heading down conversational side roads, and otherwise not using up time in a constructive way. This step of the program will help you design a discovery call format that guides your prospects through the call in an effective way.
Exercise: Create a rubric for your discovery call. Write down answers to common questions or objections.
Exercise: Print out this rubric for each discovery call to keep your prospects’ answers organized and to evaluate if they are a “good fit” candidate for your program.
Exercise: Write out your rejection speech for those who are not a good fit for your program.
Step 4: Write an Unforgettable Follow-Up Email Series
Don’t leave off a plan for follow-up. Many new clients need that gentle reminder and so this step is important.
Exercise: Plan your email follow up series.
Exercise: Brainstorm multiple subject lines using strong action words and urgency.
Step 5: Make it Urgent! Set a Timeline for Call Sign-Ups
Help your prospects take action by putting a timeline on discovery call sign-ups. This way, they will feel a sense of urgency, and if they're ready at this juncture of your sign-on schedule, they will feel compelled to take action. If not, they can wait until the next time you open the doors to new discovery call prospects.
Exercise: Create a timeline calendar for when you will close out discovery calls and when you’ll close the program.
Step 6: Put Your Discovery Call System on Autopilot
Exercise: Investigate how to automate your prospecting and discovery call processes.
Exercise: Plan an email series for each scenario. Include number of emails in the series, calls to action, deadline reminders, and subject lines.
This offer ends August 14. You get $20 off using coupon code 20 at checkout. Go here to their sales page to find out exactly what's included in this done-for-you planner that you can use to teach your clients how to set up their own Discovery process and lead magnet to get more clients to sign up for your services.
Thanks for being on my list. Make it a productive and profitable day!
Dina at Wordfeeder PLR